Wednesday 25 March 2009

Importance of SEO

1) Title Tag - The title tag is the most effective on-site SEO formula you have, so apply it creatively! What you target in the title tag should solely be one thing, the accurate keyword you used for the web page that you are trying to optimize. Every single web page should have it's own title tag.
2) ALT Tags - ALT tags were implied to be for text browsers as the images did not show in text browsers and the ATL tags would narrate the visitor what it's about. You should place your main keyword(s) in the ALT tags, but do not over do it because you could get omitted in the outcomes or even worse banned for life!
3) Link Popularity - Link popularity is the most effective SEO tool out of all them. Most search engines don't even regard web sites if there is not at the least one or two links targeting to the web site. Owning another site(s) link to your web site is crucial when it comes to acquiring your site a top-ranking. Your keywords should be in the links you get and maintain the keywords short. When you get requests for a link exchange, check the site out prior to linking with them, check for spam (duplicate keywords, covered text, etc.).
4) Keyword Density - This is also essential and should be utilized with research. You should use the keyword(s) once in the title tag, once in the heading tag, once in bold text, and get the density between 5% to 20% (Don't over do it!). Likewise use your keyword(s) both low and high on the web page, keyword(s) should be in the beginning sentence and in the end one.
5) Page Size - Your web page's speed is significant to your visitors and the search engines. Why? Because the robots will be able to spider your web page faster and easier. Try your best to keep your web page over 5k and under 15k in size.
6) Rich Theme - Search engines are looking at themes more and more. Build content (Articles, FAQ, tips, etc.) much as possible and maintain the web pages around 200 to 500 words. Produce content that's connected to your market and link them out to other related content on your site. Try to get 200 web pages or more.
7) Web Site Design - This is also significant, if you want to get indexed! Text content should out weigh the HTML content. The pages should validate and be usable in all of today's leading edge browsers. Stay away from flash and Java Script, search engines dislike them both a lot.
8) Insite Cross Linking - This will help you get all of your web pages indexed by the search engines. Your web pages should be no more than three clicks away from the home page. Link to topic related quality content across your site. This will also help build you a better theme through out your web site. On every page you should link back to your home page and your main service(s).